After getting a Groove Commerce eCommerce website consultation at the Internet Retailer conference in Miami back in January, the people at Jeep 4×4 decided they wanted us to make some of the changes we had suggested. Our job was to build a design template that increases conversion, while leaving the functionality of the site untouched.

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Wanna work at Groove Commerce? We don’t blame you!

Groove Commerce is looking to add another developer to its team and would love to hear from you.

For more details, check out the description and requirements here:
Baltimore Web Developer

Do you A/B test ad copy in your pay per click ads? Well that’s great news! You’ve separated yourself from the lazy advertisers out there. But what about your meta descriptions and page titles? Sure, it’s a little more advanced, and possibly more time consuming, but how else will you entice searchers to skip over those Wikipedia and and NYT.com search results sitting above you on the SERPS? Read on for some tips on optimizing.
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As we are headed through one of the worst economic times in our countries history, I am excited to say that many of our clients are having their best months ever… Why? They are being aggressive online and not letting the word ‘recession’ come into their vocabulary. Whether you are selling a product or service - there are always better ways to make your website play an active role within your business.

We would like to thank all our clients and friends for their help and support along the way!

Ever wonder how your website looks in different versions of Internet Explorer? If not, you should be. Unless your visitor base is particularly tech-saavy, the majority of visitors to your website are going to be browsing with different versions of Internet Explorer. Most of our clients have 70%+ of their visitors using IE.

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Content has always been a problem for many eCommerce sites. Where does it fit in? What more can I possibly write about my products? How can I make my content more appealing? Who actually wants to read this stuff?

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Those looking to learn a bit of Social Media, eCommerce optimization, email marketing, and much more, you’ll want to watch today’s weekly installment of Blue Sky Factory TV, as Groove Commerce CEO Ethan Giffin will be appearing. Hosted by BSF’s CEO Greg Cangialosi, the show will also feature Amber Naslund of Radian 6. So if you’re in the mood to listen to two Baltimore CEO’s chat it up, head over to Blue Sky Factory TV at 4PM EST.

I’ve put together a list of the top SEO plugins for Wordpress for those of you who are looking to increase organic traffic and help organize your SEO efforts. These SEO plugins give you every advantage necessary to start achieving top rankings for your Wordpress site, so check ‘em out!

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In determining the effectiveness of a particular AdWords campaign for an eCommerce store we often turn to the all important cost per conversion metric. At the highest level, you can compare the amount spent per sale in a given time period to your costs and/or profit margins, and determine a return on your ad spend. However, without some tinkering, most of the reports generated from AdWords will only count one conversion per click by default. But what if one of those clicks leads to multiple sales? I’ll show you how to have AdWords give you credit for multiple conversions, and determine a truer cost per conversion. Keep Reading ›

Slowly but surely, eCommerce businesses are ramping up their social media efforts in attempt to bring in more traffic. Short URLs are a fixture of the social media world, where users of services like Twitter are forced to make each character count. Thankfully, there’s a new tool by the folks at Raven SEO Tools called kl.am, which is a URL shortener much like TinyURL with one big difference: Campaign tagging built in. Read on for how and why you should be using kl.am.
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