If you’re a flower or gift eTailer, Valentine’s day is like a second Christmas for you: it’s great for business, but user expectation is high, very high. Hopefully, you’re fully prepared for the season and plan to read this to give yourself the proverbial pat on the back. But just in case, why not read on and see what the top gift eTailers are doing this Valentine’s day. Read Full Article

The Magento platform is one of the most versatile carts on the web today, and one of the driving forces behind its success is its flexibility. Not only are there a wide variety of features included out of the box, but there is an ever-increasing pool of extensions and customizations that can be found to suit the needs of any store. Because extensions are such a large part of the Magento experience, I’d like dive into the process of installing a Magento extension.

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Pinterest is a social bookmarking platform that is used to collect images to create categorized and visually stunning online bulletin boards. Pinterest acts as an interactive scrapbook, allowing users to organize and share inspiring imagery and interesting products from across the web in a pinboard-like fashion. Think of Pinterest as a visual version of social networking, as it allows users to follow others, create and share content, tag users and comment on pins.

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What does Google+ Your Business equal? It’s probably still too early to tell. But in the days of the Panda Algorithm, quality content is king.

Ok, admit it, every once in a while you Google yourself. While going through search engine optimization strategies and hearing about what new practices will make Google’s algorithms twitch, you’re likely to Google your own business, and in a moment of vanity, perhaps you like to see what comes up in the search results when you type in your own name.

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As the Sales and Marketing Coordinator at Groove Commerce, much of my job revolves around walking potential clients through the initial stages of the sales process. I have experienced clients from each end of the spectrum. Some clients have been deep in research for months – they know what they need and when they need it. For others, all they know is that they would like to switch platforms. No matter the stage you may be in, finding and selecting the Magento Partner that is right for you is a challenging and often time-consuming process. In order to help improve this process, I have developed a guide that outlines keys to success and things to avoid through each stage. Read Full Article

Happy holidays readers! You’re probably only half-working right now, instead thinking about your new toys at home; trying to plan some much-needed extra time at the gym; and riding out the fading holiday-buzz for at least a few more days. In which case, I’ll keep this month’s post short and sweet.

Now is the time when most people look back on the year with fond memories. But not you. No, not you! You’re plunging ahead into 2012 at break-neck speed with a plan for the future. Luckily, Groove is moving right there with you. Read Full Article