Do you A/B test ad copy in your pay per click ads? Well that’s great news! You’ve separated yourself from the lazy advertisers out there. But what about your meta descriptions and page titles? Sure, it’s a little more advanced, and possibly more time consuming, but how else will you entice searchers to skip over those Wikipedia and and NYT.com search results sitting above you on the SERPS? Read on for some tips on optimizing.
Archive for May, 2009
5 Tips for Optimizing Your Meta Descriptions and Page Titles
by Mike Pantoliano. Posted on May 20th, 2009 in Search Engine Marketing
As we are headed through one of the worst economic times in our countries history, I am excited to say that many of our clients are having their best months ever… Why? They are being aggressive online and not letting the word ‘recession’ come into their vocabulary. Whether you are selling a product or service – there are always better ways to make your website play an active role within your business.
We would like to thank all our clients and friends for their help and support along the way!
Quickly Test Your Websites in Internet Explorer
by Mike Calabrese. Posted on May 1st, 2009 in eCommerce Web Site Design
Ever wonder how your website looks in different versions of Internet Explorer? If not, you should be. Unless your visitor base is particularly tech-saavy, the majority of visitors to your website are going to be browsing with different versions of Internet Explorer. Most of our clients have 70%+ of their visitors using IE.




