The ETC is a venture ran by a non-profit business incubator called The Baltimore Development Corporation. It focuses on growing early-stage technology and biotechnology companies in Baltimore City. The ETC provides an environment in which these companies can accelerate their potential. Groove is excited about being surrounded by like-minded companies.

The move was needed to accommodate the growth Groove has been experiencing. Groove has doubled in size in terms of both the number of employees and business last year. The new location will help increase Groove’s visibility in the Baltimore area.

It not only features more square footage, but an open and creative workspace. The extra space will enable us to continue to expand in the future…and give us more room for our epic Nerf dart battles. The new office has dedicated marketing, design & development, and business development work spaces; as well as employee offices and a conference area.

The move was a really great way to celebrate Groove’s third year in business. Everyone is happy with the new office and we look forward to bringing some of our local clients in to check the place out.

Welcome Josh Lawrence

Josh is a web designer and front-end developer that adheres to all of the web standards that we pride ourselves on here at Groove. For that reason, we think he’ll fit right in.

A graduate of James Madison University and Baltimore-city resident, Josh began his career as marketing associate developing his design skills, front-end development, and search engine friendly coding ability.

Be on the lookout for some of Josh’s work in our portfolio in the coming months!

If you are an eCommerce store owner at Search Engine Strategies in NYC, you won’t want to miss this one!

Since they’re a staffing firm, ExciteIT needed a website that had job-posting capabilities. They wanted to be able to easily update the postings and have them geo and industry targeted, with all on-page SEO elements kept in mind. As part of the project, Groove ensured that the CMS was able to work with Bond’s staffing software. Instead of just sending users to a 3rd party site, ExciteIT now benefits from the addition of search engine-optimized content, targeted to their prospects. The jobs from Bond are also posted as new pages onto ExciteITPartners.com.

Take a look and let us know what you think in the comments! New Website Design: Excite IT Partners

Some highlights of the new site are:

• Upgraded, simpler navigation
• Custom, standards-based design
• Integrated Blog
• Custom Lead Forms
• Video Testimonials
• About Us page, complete with pictures and information about the company’s employees

Before and After – Homepage

Before and After – Services

Before and After – About Us

GoBeyondIT specializes in providing businesses with an alternative to using in-house personnel to work on their own IT. By giving these businesses the peace of mind to focus on more important things, GoBeyondIT manages the IT environment and turns the companies’ IT budgets into a fixed monthly expense. This cuts down the cost of owning, managing, or supporting the applications or the technical infrastructure.

Groove helped GoBeyondIT turn their site into one that is easier to navigate and more user-friendly. Groove designed and implemented a simple and enticing lead form that encourages users to reach out. The site has also become more search-friendly, with less large groups of text and more spiderable content.

Visit the new GoBeyondIT.com and let us know what you think of the design. Feel free to leave a comment below or contact us directly.

Some highlights of the new PCFallon.com include:

• Bedding Products Configurator
• Custom eCommerce Site Search
• One Page Checkout
• Mini Cart
• Stock Availability Display Feature

Take a look at the before and after images below:

Home Page

Category Page

P.C. Fallon, a fine home and bath products retailer, has been on the web since 1998. Their eCommerce website sells products from popular brands such as Crabtree & Evelyn and Caswell-Massey as well as niche brands. Over the years, P.C. Fallon added new products and manufacturers, and ended up with a bloated eCommerce site consisting of drastically, different looking category and product pages. The old design was user-unfriendly and visually inconsistent. With the new design, Groove achieved the consistency P.C. Fallon needed as they expanded their online website. We’re also confident that their new checkout will convert a lot better than their old one!

Shopping Cart

Checkout

Visit the new PCFallon.com and let us know what you think of the new design. You can reach out by leaving a comment below or by contacting us directly.

Welcome P.J. Gill

A graduate of Lehigh University and a C.P.A., P.J. started his career with a Big 4 accounting firm in New York City before the sweet smell of Old Bay (and his now wife) convinced him to move to Baltimore. After several years of public accounting P.J. took on a consulting role focusing on business performance management, and budget and forecast development.

When not at Groove headquarters P.J. can be found spending time in Federal Hill with his wife, Dorothy, and their French Bulldog “Iggy Pup” or running in Baltimore.

Welcome P.J.!

Warning: Strong Author Bias Ahead

In my humble opinion, if you visit Baltimore for eTail and never get out of the Inner Harbor, you’re doing yourself a great injustice. As with many cities, Baltimore is broken into neighborhoods, each of them with their own distinct flavor. In order to make a useful set of recommendations, I’m forcing myself to limit each neighborhood to ONE establishment. This will not be easy…

For some recommendations we’ll start in the neighborhood where the Groove HQ is located, and where many a Free Lunch Friday was enjoyed:

Federal Hill
Spoons Coffee Cafe – Probably the local establishment that Groove employees have “supported” the most with our coffee addiction.

Fells Point and Butcher’s Hill
Salt Tavern – Duck fat french fries, truffle oil, and GREAT drinks.

Canton
Jack’s Bistro – 3 words: Mac + Cheese + Chocolate

Mt. Vernon
Brewer’s Art – My favorite bar in Baltimore, and according to Esquire.com the highest rated bar in America!

Little Italy
Vaccaro’s – The only dessert place that matters in Baltimore City.

Charles Village
Tamber’s Restaurant – A nifty 50’s diner with a twist: Excellent Indian food.

There are definitely some more neighborhoods, and a TON more options. Have fun in the city, and don’t forget to speak with one of the Groove folks in the “Got Groove?” shirts!

With the new design, we set out to build confidence in the buyer with a professional design, logo, and 3rd party assurances. We look forward to working with Morris in the future.

Read more in our portfolio

Groove Commerce is looking to add another developer to its team and would love to hear from you.

For more details, check out the description and requirements here:
Baltimore Web Developer