Industry News Blog Posts

Maryland-based JoS. A. Bank recently launched a redesign of their eCommerce website - JosBank.com. Given the fact that JoS. A. Bank is a Maryland company and the fact that I’m a big fan of their clothes (and sales), I decided to take a look at their recently redesigned website and offer my personal review.

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If you can make it to New York on March 24th for Search Engine Strategies, you may have a chance to win an extreme makeover and work with Bryan Eisnenberg of Future Now, Tim Ash of SiteTuners, and myself.

I am really looking forward to this panel as both Bryan and Tim rock! I always learn a thing or two from such great minds. It is also an amazing chance for 3 lucky winners to really improve their web sites.

Ready to throw your site in the ring? Submit it here:
http://www.searchenginestrategies.com/newyork/form-makeover.php
Entries must be received by Friday, March 13.

Every year Google gives it AdWords advertisers a bit of a boost just around Christmas time in the form of eye catching dividers that certainly increase CTR. This year is no different, take a look for yourself! I’ve found a few good ones, but I’d be interested to know if you’ve found anymore. Read on for some findings.

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This morning, while doing a random search in Google, I noticed a new addition to their suggest tool: ads. It seems that Google has been trying out a lot of little tweaks lately, particular focused on better monetizing their ads. Keep Reading ›

Last week our friend Joanna Lord launched her site The Online Beat featuring an interview with Groove CEO Ethan Giffin. The Online Beat is a great job resource for anyone looking to compile all of the major job provider’s information into one click, and features some great interview and résumé advice, as well. Hmm…A site that makes searching for a job easier, with unemployment steadily rising? Something tells me Joanna’s site may be getting some solid use for some time. Read on for an excerpt and a link to the interview with Ethan. Keep Reading ›

Last month, Google announced that they’d be making some changes to the algorithm that calculates ad positioning for its advertisers using the Adwords program.  Because of the insane level of detail with which many search marketers delve into their adwords’ campaigns, even the slightest change in the algorithm doesn’t go unnoticed in the SEM field.  This change, however, appears significant enough that it may have an effect on even the casual search marketer. Keep Reading ›

As far back as 2004, rumors of Google entering the browser space swirled through the blogosphere. The idea was that in the not-all-that-distant future, the full fledged Operating Systems like Windows XP or Mac OS X would be replaced by thin client OS’s, with the browser doing all of the heavy lifting. After all, these days much of our email, contacts, calendars, pictures, etc., are all hosted on the web, or in the “cloud.” Industry folks figured that if anyone would begin the transition, it would be Google, whose suite of web apps has been growing since the introduction of Gmail. And thus the rumors were born. But just when those rumors reached a fever pitch, Google CEO Eric Schmidt put his foot down, bringing the G-Browser talks to a screeching halt. Keep Reading ›

After nearly 4 years in the “lab”, Google Suggest has graduated.  For those unfamiliar, Google Suggest is a service not unlike Yahoo! Search Assist, which offers to complete a user’s query in real time based on some of the most popular searches.  The change could have more of an effect on some eCommerce Sites than they’d think: Keep Reading ›

Google recently launched a new web metrics tool that geared towards those in the wonderful world of web marketing. It’s called Google Insights, and though it is very similar to Google Trends, there are definitely some unique features worth checking out.

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According to Internet Retailer, below are the top ten converting online retailers for March, 2008, all of which had to have at least 500,000 visits during the month:

• Office Depot, 20.9%
• QVC, 19%
• VistaPrint, 18.3%
• Roamans, 18.1%
• Lands’ End, 16.2%
• eBay, 15.7%
• 1-800-Flowers.com, 15.5%
• eBags.com, 15.3%
• L.L. Bean, 14.6%
• Pottery Barn Kids, 14.2%

What’s your conversion rate?

Read more at Internet Retailer!