I can’t say that I’m really surprised, but Google just announced that the meta keyword and meta description tags of websites have absolutely no bearing on search ranking via their Webmaster Blog. Google’s hand was forced on this announcement, as there are whispers that some lawsuits were arising as a result of companies using competitor’s brand names in meta keywords. So how should this news alter our daily routines?
Keep Reading ›
Search Engine Optimization Blog Posts
Google Decrees: Meta Keyword and Description Don’t Factor Into Rankings
Posted on September 21st, 2009 by Mike Pantoliano
Google’s “Caffeine” Update - More Emphasis on Fresh Content?
Posted on August 12th, 2009 by Mike Pantoliano
Part of the reason Google has been able to remain on top of the search world for most of the decade is their relentless dedication to improving the quality of their search results. In the past, Google has kept quiet about updates, leaving most of the SEO/SEM folks to only guess that some system wide change had been made. Often, we search nerds are given confirmation of an algorithm change eventually, as was the case with some of the previous updates, but now for the first time, Google is opening the doors early to their next algorithm shift, called “Caffeine”.
Read on for a link to the sandbox version, and some early thoughts on how it might affect your rankings. Keep Reading ›
12 of the Best SEO Plugins for Wordpress
Posted on April 14th, 2009 by Mike Calabrese
I’ve put together a list of the top SEO plugins for Wordpress for those of you who are looking to increase organic traffic and help organize your SEO efforts. These SEO plugins give you every advantage necessary to start achieving top rankings for your Wordpress site, so check ‘em out!
PubCon South Recap
Posted on March 17th, 2009 by Ethan Giffin
What an amazing three days last week in Austin, Texas for the inaugural PubCon South. Billed as a regional internet marketing show, PubCon was sold out prior to the event. Not too shabby for a first time show. With a great turnout and some great minds the only negative was the weather, which was 40 degrees and rainy.
Google Search Wiki
Posted on December 11th, 2008 by Mike Pantoliano
One of the programs that has been in the Google labs for some time is Google Search Wiki. The idea is that users can personalize their search results by voting sites up the results page, or even removing sites that aren’t particularly useful. Well, Google Search Wiki has graduated from the lab and now finds itself as the default behavior for anyone that is logged into Google.
The big question? What effect does this have on natural search results? Read on for more. Keep Reading ›
Google Frustrations, or, Why Anyone Guaranteeing Rankings Should Not Be Trusted
Posted on October 30th, 2008 by Mike Pantoliano
Guaranteed number one ranking is a farce. If you don’t know that by now, its time to learn. Keep Reading ›
Website Design & Development Meetup
Posted on October 21st, 2008 by Ethan Giffin
Matt from over at e-Moxie was kind enough to invite me to speak at his Web Design & Development Meetup on Monday October 27th about SEO and Web Design. I’ll be touching on some topics like the web standards - seo connection and why to start your project out on the right foot.
The Meetup starts around 6:30 with pizza and beer/soda. Hope to see you all there.
Click here for more info and to RSVP:
http://www.meetup.com/webdevelopment/calendar/8938327/
Free Link Friday!
Posted on September 26th, 2008 by Mike Pantoliano
Introducing a brand new feature to the Groove eCommerce Blog: Free Link Friday! Free Link Friday is named after one of the best employee perks of Groove Commerce, Free Lunch Friday. FLF will be a weekly installment of some of the most important and thought provoking links from around the web in the field of SEO/SEM (and maybe a few wildcards!) Read on for the inaugural edition. Keep Reading ›
Is Google Suggest Gunning for the Long Tail?
Posted on August 27th, 2008 by Mike Pantoliano
After nearly 4 years in the “lab”, Google Suggest has graduated. For those unfamiliar, Google Suggest is a service not unlike Yahoo! Search Assist, which offers to complete a user’s query in real time based on some of the most popular searches. The change could have more of an effect on some eCommerce Sites than they’d think: Keep Reading ›
Are You Hiring Multiple Firms to Manage Your eCommerce Web Site?
Posted on December 5th, 2007 by Mike Pantoliano
Each day I browse through blogs about eCommerce Web Design, SEO, and Pay-Per-Click advertising, and what I find most surprising is that many continue to believe the best way to maximize their traffic and conversion is to hire two separate companies! Many believe they need a Design and Development firm to build their website Keep Reading ›





