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Groove Launches SpectrumGrp.com

Things are moving fast these days and our new website launchings are becoming more and more frequent. We’re launching a new website just about every two weeks now! Our latest work is SpectrumGrp.com, the official website of The SPECTRUM Group.

The SPECTRUM Group is based in the Washington D.C. metro area and provides a wide range of clients, including Fortune 500 businesses, with Corporate Services and Government & Technology Solutions. Their company is composed primarily of former high level military and political officials.

Their strength is in their people, and they wanted their names to be found – both on the site and in the search engines. Groove created a custom search-friendly employee directory that can be seen here. We imported nearly 100 employees into unique pages with a clean format and a custom contact form for each employee. The SPECTRUM Group can now easily add or delete employees from the admin at their convenience.

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spectrum group ecommerce website small Groove Launches SpectrumGrp.com

We also gave them a hot new design, complete with custom banners to better highlight The SPECTRUM Group’s specific areas of expertise. When The SPECTRUM Group came to us, they said they wanted a site that their clients and potential clients would be impressed by. What do you think?

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MEET THE AUTHOR

Ethan Giffin, CEO

Groove Commerce is the brainchild of CEO Ethan Giffin, an industry expert in eCommerce, e-marketing and the dynamic technologies behind them. For years, Ethan has lived and breathed conversion rates, search engine visibility and web analytics. Ethan is regularly invited to speak at the industry's top conferences, including: Internet Retailer, SMX West, PubCon and SES.

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