The internet marketing world has much reason to celebrate the exciting opportunity that lies ahead in the coming weeks. The story of Facebook founder Mark Zuckerberg has been made into a movie, The Social Network, and will be in theaters on October 1st. The movie tells the story of how my “friend” Mark Zuckerberg created Facebook in his dorm room at Harvard. With a cast consisting of Jesse Eisenberg (as Mack Zuckerberg), Brenda Song (as Christy Lee) and Justin Timberlake (as Sean Parker), this is definitely a movie worth seeing. [See Trailer]
The release of The Social Network, while seemingly unrelated to your business, presents significant opportunities. This movie has the potential of helping many understand the power of this social networking tool and generate a major buzz for the site. The promotion from the movie is likely to generate significant traffic and hoards of new users for Facebook. Fresh traffic and increased membership is an opportunity that should be taken advantage of to market services, develop your brand, and build clientele.
After viewing this movie, not only will there likely be many new users, it is also likely that many existing users will look at facebook from a different lens. They should not be ignored. Be proactive when engaging with your fans on Facebook as it will make all the difference. Various efforts like a revamped Facebook page, Facebook ads, and competitions for discount codes or coupons could help your business standout from the crowd.
So I’d like to challenge you to make the most of what social media has to offer and who knows your next little idea might make you the next billionaire or bring your business an endless stream of traffic!
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