ATouchofBrass.com – The Remix

by Ethan Giffin. Posted on August 22nd, 2007 in Groove News, Web Analytics

Like children, it’s always exciting to see your clients hit different milestones. A Touch of Brass came to us in late 2004 with a desire to increase their online business threefold and we have done just that. But with a design dating back to 2005, we all decided it was time to add a fresh coat of paint. Today, I am proud to announce the launch of their next generation eCommerce web site.

Some of the highlights include:

  • A more standards based layout to better utilize the larger screens of today
  • Category, Sub Category and Product pages that better highlight the products and “lifestyle branding”
  • Newly optimized pages for organic search
  • Integration with their back office software
  • eCommerce tracking with Google Analytics
  • And our streamlined one page checkout

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We’re looking forward to an increase in traffic, sales, and the overall conversion rate of A Touch of Brass. If you’re interested in Door Hardware, Bath Accessories, or Cabinet Hardware or you simply want to see our latest handiwork, check out ATouchofBrass.com.

One Comment

October 12th, 2007 at 6:46 am

Joe Pistell Says:

Clean, elegant, readable. Matches the sites theme perfectly. Love to see a heat map on this.

Idea: There are so many catagories, I’d like to see a thumbnail call out on a mouse over, or, a click to tour the catagories via thumbnails as seen in your “Our Best Sellers” format.

Can’t wait for an ecommerce site to come my way, love your work!

Kudos!
Joe

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