Comments on: How Does Your Conversion Rate Measure Up? http://www.groovecommerce.com/ecommerce-blog/analysis-strategy/how-does-your-conversion-rate-measure-up/?utm_source=rss&utm_medium=rss&utm_campaign=how-does-your-conversion-rate-measure-up We design, build, manage and promote high-converting eCommerce websites. Thu, 01 Dec 2011 15:48:11 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Navtej Kohli http://www.groovecommerce.com/ecommerce-blog/analysis-strategy/how-does-your-conversion-rate-measure-up/comment-page-3/#comment-904 Navtej Kohli Mon, 18 Feb 2008 12:55:00 +0000 http://www.groovecommerce.com/ecommerce-blog/ecommerce/how-does-your-conversion-rate-measure-up/#comment-904 Mike, I agree to what you said about electronics websites. Especially with the websites like Amazon and deal.com, there is very low purchase rate for the other sites. Mike, I agree to what you said about electronics websites. Especially with the websites like Amazon and deal.com, there is very low purchase rate for the other sites.

]]> By: Mike http://www.groovecommerce.com/ecommerce-blog/analysis-strategy/how-does-your-conversion-rate-measure-up/comment-page-2/#comment-908 Mike Wed, 13 Feb 2008 19:47:03 +0000 http://www.groovecommerce.com/ecommerce-blog/ecommerce/how-does-your-conversion-rate-measure-up/#comment-908 Top Rank, Electronics is exceptionally low, and I would attribute that to the fierce competition and price visibility across the internet. Consumers know that a large majority of the electronics they see online can be purchased at hundreds or even thousands of other eCommerce sites. Therefore, the sales end up going to the lowest priced, the site with the best offer (such as free shipping) or top brand name eTailers. Top Rank,

Electronics is exceptionally low, and I would attribute that to the fierce competition and price visibility across the internet. Consumers know that a large majority of the electronics they see online can be purchased at hundreds or even thousands of other eCommerce sites. Therefore, the sales end up going to the lowest priced, the site with the best offer (such as free shipping) or top brand name eTailers.

]]> By: Top Rank http://www.groovecommerce.com/ecommerce-blog/analysis-strategy/how-does-your-conversion-rate-measure-up/comment-page-2/#comment-907 Top Rank Wed, 13 Feb 2008 14:29:15 +0000 http://www.groovecommerce.com/ecommerce-blog/ecommerce/how-does-your-conversion-rate-measure-up/#comment-907 Isn' electronics exceptionally low?? Isn’ electronics exceptionally low??

]]> By: Mike http://www.groovecommerce.com/ecommerce-blog/analysis-strategy/how-does-your-conversion-rate-measure-up/comment-page-2/#comment-909 Mike Mon, 04 Feb 2008 15:22:41 +0000 http://www.groovecommerce.com/ecommerce-blog/ecommerce/how-does-your-conversion-rate-measure-up/#comment-909 A catalog site refers to one that has a print catalog that gets sent out to subscribers...these types of sites generally convert a lot higher on average because people are more likely to see exactly what they want in the catalog and then go on the site just to purchase it. 24% does seem awfully high, but it's not out of reach. Aside from your site, your conversion rate definitely depends on how many returning customers you have, the industry you're in, and whether or not you have a print catalog to complement your site and products. A catalog site refers to one that has a print catalog that gets sent out to subscribers…these types of sites generally convert a lot higher on average because people are more likely to see exactly what they want in the catalog and then go on the site just to purchase it.

24% does seem awfully high, but it’s not out of reach. Aside from your site, your conversion rate definitely depends on how many returning customers you have, the industry you’re in, and whether or not you have a print catalog to complement your site and products.

]]> By: Cambridge http://www.groovecommerce.com/ecommerce-blog/analysis-strategy/how-does-your-conversion-rate-measure-up/comment-page-1/#comment-906 Cambridge Thu, 31 Jan 2008 20:45:18 +0000 http://www.groovecommerce.com/ecommerce-blog/ecommerce/how-does-your-conversion-rate-measure-up/#comment-906 What does catalog mean? Surely every e-commerce site is a catalog? What does catalog mean? Surely every e-commerce site is a catalog?

]]> By: DNA http://www.groovecommerce.com/ecommerce-blog/analysis-strategy/how-does-your-conversion-rate-measure-up/comment-page-1/#comment-905 DNA Thu, 31 Jan 2008 20:43:01 +0000 http://www.groovecommerce.com/ecommerce-blog/ecommerce/how-does-your-conversion-rate-measure-up/#comment-905 Hmmmmm. Not convinced. There's no way that coldwatercreek site converts at 24%, unless the owner's Mum buys an awful lot of very dodgy fashion! Hmmmmm. Not convinced. There’s no way that coldwatercreek site converts at 24%, unless the owner’s Mum buys an awful lot of very dodgy fashion!

]]> By: Crowdstormer http://www.groovecommerce.com/ecommerce-blog/analysis-strategy/how-does-your-conversion-rate-measure-up/comment-page-1/#comment-910 Crowdstormer Tue, 29 Jan 2008 14:45:33 +0000 http://www.groovecommerce.com/ecommerce-blog/ecommerce/how-does-your-conversion-rate-measure-up/#comment-910 This is some really fascinating data. Do these sites really get 24% conversion though? This seems like an incredibly high figure. It's good to know what you're up against anyway! This is some really fascinating data. Do these sites really get 24% conversion though? This seems like an incredibly high figure. It’s good to know what you’re up against anyway!

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