Klaviyo

How Does Your Conversion Rate Measure Up?

Jan 09, 2008   •   1 Min Read

Pit your eCommerce site's conversion rate against the current average and see how you stack up. According to Fireclick, conversion rates across a large number of sites are as follows:

Conversion rates for January 9th, 2008 by industry:

  • Fashion and Apparel: 2.3%
  • Electronics: 0.6%
  • Catalog: 5.8%
  • Specialty: 1.9%
  • Outdoor and Sports: 0.9%
  • Software: 3.8%

Where does your site's conversion rate fit in? If you're above average, congratulations. You likely still have a long way to go before you can compare yourself to the top converting websites, which top out at nearly 24% conversion.

Explore more tags: Klaviyo Blog
Related Content

You Also May Like

Blog

Google Merchant Center: Everything an eCommerce Merchant Needs to Know

As the eCommerce landscape continues to evolve, businesses are constantly seeking...
Learn More
Blog

Choosing the Right eCommerce Tech Stack for 2023 & Beyond

Introduction The eCommerce tech stack is the foundation of any successful online...
Learn More
Blog

eCommerce UX: How Website Design Affects Conversion Rates

In the competitive world of eCommerce, striking the perfect balance between an...
Learn More
eCommerce Development

How This Nursery Increased Revenue 140% With HubSpot Email Marketing

Background Groove Commerce initially partnered with Caragh Nursery to migrate them...
Learn More
BigCommerce

3 Reasons Subscription Bundles Will Change Shopify Forever

What are subscription bundles?  Before we dive into the three major reasons why...
Learn More
BigCommerce

Lifting Bottom-Line Revenue 50% With Paid Advertising

Background The team at Cordova Outdoors specializes in creating tools for...
Learn More
Transforming eCommerce Customer Service   - 524x352
Frame 167 (1)
E-BOOK

From Cost Center to Profit Driver: Transforming eCommerce Customer Service

Download e-Book

Let's Grow Your eCommerce Business, Together.