
Acer Exhibits Case Study
- Platforms
- HubSpot

The Challenge
Showcasing Premier Exhibits
Acer Exhibits is a full-service, veteran owned custom exhibit house that creates extraordinary tradeshow displays. Faced with an outdated existing site, they needed a way to better represent their breadth of services, showcase their beautiful portfolio and generate leads online.
Acer Exhibits challenged Groove Commerce to design and build a new experience that could address these concerns.
The Solution
Custom Design & Development on HubSpot
- Platforms
- HubSpot
- Services
- Website Design
- Website Development
- Lead Generation Strategy
Following our in-depth discovery and research process, our design and development team got to work crafting a user experience and journey. Using custom SVG animations and large imagery, we created an immersive experience that funneled visitors to contact the brand for more information.
HOW WE DID IT
- Implemented a comprehensive inbound strategy
- Replatformed to HubSpot COS
- Integrated HubSpot lead capture site elements
- Created a visually immersive user experience
- Utilized large imagery and custom animations

Explore Left-to-Right
Home Page

Service Page

Portfolio Page

Portfolio Active State

Contact Page


The Results
Showcasing Elevated Exhibit Designs
Overall, our work replatforming Acer Exhibits' website to HubSpot helped position the brand for future inbound marketing activities. Additionally, our custom design and animation elements elevated the site's visual appeal and helped reflect Acer's committment to exceptional exhibit design.
Accomplishments
CUSTOM SITE ANIMATIONS
HUBSPOT INBOUND MARKETING FEATURES
REDUCED BOUNCE RATE
IMAGE-RICH INTERFACE DESIGN